UBC VFM Committee Report

I held off blogging during discussions leading up to the VFM Committee Report, which was presented to AMS Council last night (March 28).

The report’s main points:
- VFM was successful in improving election campaign coverage;
- however, it did not reach enough voters;
- recommend doing VFM again in the coming year (especially since I’m willing to sponsor it again);
- launch earlier (September 2007), to give voters more time to learn about the media;
- encourage media team formation (name recognition + good content);
- plan how media can use electoral candidates’ time more efficiently (“open access”).

Next I plan to blog about the potential for forming stronger media groups by teaming up complementary talents. A subsequent entry may cover how to use candidates’ time efficiently.